A love letter to the tide.

Meet Cali, a breezy coastal print that captures the hush of a wave and the magic of beachcombing at golden hour. Soft Surf features line-drawn seashells in a calming periwinkle blue, accented with delicate watercolor starfish that bring a touch of wonder and whimsy. The repeating pattern feels organic, nostalgic, and endlessly serene.

This design is for the sun-chaser, the shell collector, the mom decorating a nursery with ocean energy—or the minimalist who still believes in a little magic. Cali is proof that a neutral doesn’t have to be boring… it can be breezy.

Product Details:

• Available in Peel-and-Stick, Traditional Non-Pasted Linen, and Grasscloth finishes

• Each strip measures 2 feet wide x 9 feet tall

• ASTM E-84 Class A Fire Rated

• PVC-Free, Zero VOC, and Non-Toxic

• Crafted with sustainable, fiber-based materials

• Designed and printed in the USA

• Removable and renter-friendly (Peel-and-Stick)

Because calm isn’t a color—it’s a feeling.